Around 35 per cent of CEE-based companies already implement digital transformation policies
Oracle and IDC recently published the findings of a study on digital transformation enactment within a pool of 251 companies in eight countries, including 28 such organizations in Romania.
Digital transformation, as one of the most popular concepts in IT industry currently, is a major trend impacting not only the technologies used by the companies but also the business models. For organizations in Central and Eastern Europe (CEE) and Sub-Saharan Africa (SSA), digital transformation is no longer a futuristic vision. In just a few years, digital transformation (DX) has become a reality for organizations in order to be more customer-centric, improve quality of products and services, and develop new revenue engines. Based on a research IDC has conducted (requested by Oracle), 81 per cent of the business and IT executives consider IT as an enabler of business efficiency, a driver of competitive advantage and/or revenue growth.
The main findings of the study show that:
• 34 per cent of respondents use cloud technologies
• 39 per cent plan or take into account cloud solutions
• 41 per cent use mobile technologies
• 25 per cent use Big Data solutions
• 72 per cent of respondents believe that improving customer experience is a priority next year
• 41 per cent say that IT departments have a support function, increasing the efficiency of business
• 40 per cent believe that IT provides a competitive advantage and enable more consistent revenue generation
• 18 per cent say that IT is just a necessary cost
The full study can be found here: Oracle Digital