Latest News  

Workplaces, keeping up with the times

For a company, being people-centric is a way of doing business and engaging employees in the company's operations and strategies in a way that provides a positive employment experience before and after the selling offer, in order to drive responsibility, engagement, loyalty and retention. And a people-centric company is more than a company that offers good service for its professionals.

2018-12-10 11:53:19

It also means offering a great experience from the awareness stage, through the hiring process and finally through the working process, starting with the workplace. It's a strategy that's based on putting the employee first, and at the core of business, it's the same level of attention at which a customer is put.

Outsourcing Today talked with some of the largest office market's consultants about how the workplace evolved over time and what the expectations and deliverables are now in terms of workplace for an employee, as well as for its employer.

The fiercely competitive labour markets have caused personalization and deep knowledge of consumers as well as employees at core of customer and people centricity to become essential for making companies stand out from one another and subsequently achieve their business goals. Consequently, in this new digital environment, organizations have realized that their employees are a key pivotal piece in order to be able to adapt to the requirements of clients who are well informed, highly demanding, and possess a great capacity to influence how their business evolves. This is how the notion of employee centricity has emerged, whereby the employee is put right at the heart of their company strategies.

Office spaces, at a glance

According to real estate consultant Colliers International, the Romanian office market is doing a lot of things right. There are developers who are bringing more digital technologies into the buildings, such as virtual receptions, applications for parking selection and optimization. AI will slowly start to be more present in examples like the optimization of utilities based on sensor data. Specific areas of buildings will see a decrease in heating, cooling, or lighting, due to a lower utilization. Inside the office space itself, the IoT and AI will start to make their mark. Desk selection based on regular usage, light and temperature settings and meeting room selection and preparation are soon to follow. We are not there yet, but this is what's to come.

Since the office market has been dominated for years by the IT and BPO/SSC players, the newer technologies will always be well-researched and demanded. Green certification and (as the newest development) WELL certification ("well" referring to the tenants' experience, not the building) will continue to be a hallmark of quality office developments.

A trend observed on the office market and quoted by Mihai Păduroiu, Head of Advisory and Transaction Services and Investor Leasing at CBRE Romania, is the growing number of co-working spaces. This follows the global tendency and is a strong sign that the local market is maturing. "More and more powerful developers, such as Skanska, Portland Trust, Vastint, Atenor Group, C&I include flexible workplaces in their projects so that they can offer the tenants the much needed flexibility for long-term leases. In the recent years we saw a significant increase in the flexible working spaces segment: if three years ago we were talking about a three to five per cent share, now the co-working and flexible office spaces exceed on average 15 per cent of the office area in the new projects, which is an impressive growth. Our estimations show that by 2020, 20 per cent of the modern office stock will be represented by co-working spaces. The real estate players on the office market understood that every office project to be developed in the next several years won't be successful without offering flexibility through co-working and serviced offices. This is the key for attracting new tenants and securing long-term leases," Paduroiu detailed.

The employee's experience, at the core of office space design

According to the latest report Global Human Capital Trends published by the consulting firm, Deloitte, employee experience is positioned as one of the main priorities for HR in the months to come. However, while almost 80 per cent of respondents consider it a key aspect to account for, only 22 per cent state that they have achieved excellence in this aspect. Similarly, 59 per cent of respondents say they are either not prepared, or only partially prepared, to address this challenge. Thus, one of the most important challenges for HR professionals in the next few months will undoubtedly be the ability to incorporate and align all these centric strategies aimed at the thorough understanding of consumers and their talent policies. The combination of both customer and employee performance strategies will be a key mechanism for smoothly running business efficiently in today's world. Additionally, the use of innovative technological tools to analyze, segment and personalize talent plans for each employee according to their needs, provides companies with the input for improving the work experience of their staff, thus increasing workforce efficiency and productivity.

The quality of the office and its facilities has become an important criterion for the younger generations when they choose their employer, CBRE's manager observes. "The new trend in the benefits offered by a modern office space focuses equally on the wellness component. Nowadays, the developers understand the importance of creating healthy, pleasant and creative working environments in order to attract new employees and increase the productivity of existing ones. The new office projects are designed to higher wellness standards, with a wide variety of updates such as: brighter and larger office spaces, more plants distributed in the working and eating areas, access to gym and relaxation spaces, and the list can continue. For the same reasons, the retail space within an office project has grown on average from five per cent, to approximately 15 – 20 per cent at present," Paduroiu said.

Recently, CBRE conducted an international study that highlighted the importance of a human-centric work environment, due to its massive impact when it comes to the performance, well-being and health of employees. The study findings revealed that the productivity has increased with values ranging from ten per cent to 45 per cent in seven months, as a result of improved wellness standards. Thus, the quality of the working environment from the wellness point of view is as important as the technical specifications and the location of an office project.

As Generation Y begins to dominate the workplace, companies need to be looking at how their physical working environment can be used to attract and retain this techno-savvy and digitally sophisticated generation. Colliers International analyzed the motivations and behaviours of Generation Y to understand the way in which they work and would increasingly like to work and the resulting implications for the real estate market.

Flexibility is the underlying theme of the findings with work-life balance a significant source of motivation. The need for flexibility to suit the demands of family and social life is a major factor driving employment choices, pushing organizations towards offering flexible Alternative Working Strategies (AWS). This does not mean that the workplace will become redundant. In fact, we believe quite the opposite will occur. Given the pressure on companies to attract Generation Y staff, it is important that the workplace has the right blend of social and fun space that Generation Y can positively identify with. In locations such as London where there is real pressure on housing in terms of cost and choice, this dynamic is likely to be even more pronounced, pushing the requirement for companies to ensure staff have their own "private space" at work.

"This generation has grown up in a world surrounded by modern information technology and rapid technological change," says Damian Harrington, Regional Director of Research and Consulting for Colliers International; "They expect to have the flexibility to work remotely." Generation Y has a growing influence on how we use technology in the workplace and corporate employment structures such as AWS, creating pressure on how we have traditionally approached the physical working environment.

This will impact upon the need for offices in five key ways, according to Colliers' research:
1. An overall reduction in the demand for office space as a result of the increased implementation of AWS and more efficient use of the actual workspace.
2. A change in the orientation of the workplace, with a greater need for more flexible space which combines efficiently planned workstations with flexible meeting rooms and a large proportion of fun or social space. While a shift from 12 sqm per person to 8 sqm per person is not uncommon, the requirement for greater flexibility and fun/social space means that we will not see an overall reduction in demand of one third.
3. A much greater need for flexibility in the use of space, with implications for the underlying structure, technological platform and management of buildings.
4. Space which genuinely conforms to sustainability standards – be it LEED®, BREEAM® or an alternative - will become a must-have. In particular, energy efficiency will be a critical component of meeting demand.
5. Greater demand for bespoke data centres, driving the growth of a relatively new niche market.

0 COMMENTS ^ Go back to Top
WRITE A COMMENT ^ Go back to Top
Your email address will not be published.
Validation Code
US company Visteon looks for software developers at Timisoara

Visteon, automotive supplier focused exclusively on cockpit electronics, it is setting up a new product development center in Timisoara, Romania. The company plans to build a team of 400 employees in Romania,

 Read Full article »
Gabriela Mechea takes over the helm of ANIS

The Software and Services Industry Employers Association ANIS appointed Gabriela Mechea as the organizations' executive director, replacing Valerica Dragomir who left the association after 17 years.

 Read Full article »
Poll: 2018 was hard for recruiting – 29 Interviews to one hire

Nearly nine out of ten companies had a tougher time finding suitable employees in 2018 compared with previous years, interviewing an average 29 candidates before hiring one person, a poll by HappyRecruiter show

 Read Full article »
CBRE maintains its market leader ranking with 24 per cent market share on the Bucharest-based office segment

In 2018, CBRE, the real estate consultant managed 24 per cent of the Bucharest-based office market, according to a release of the company.

 Read Full article »
Philippe Beucher takes a new opportunity outside Capgemini

After 5 years spent in Capgemini, Philippe Beucher, the Romanian company's branch CEO announced he decided to take another opportunity outside of the Group as of January 15th.

 Read Full article »
Amazon expands at Iasi with 5000 sqm of offices

At the end of 2020, the American company Amazon will rent an additional 5.000 sqm office spaces at Iasi, to amount over 18.000 sqm office space in Romania, according to sources in the real estate market and quo

 Read Full article »
Accelerator programme Legal Tech Hub Vienna to offer support for legal tech companies

The law firms Dorda, Eisenberger & Herzog, Herbst Kinsky, PHH, Schoenherr, SCWP Schindhelm and Wolf Theiss, today launched the Legal Tech Hub Vienna (LTH Vienna). The unique initiative, that brings together sev

 Read Full article »
Fusion and purchase market in Romania close to 2 billion euro in 2018

The fusion and purchase market in Romania came close to two billion Euro in 2018, according to an analysis made by Deloitte Romania, based on public sources and transactions made public.

 Read Full article »
DXC Technology to Acquire Leading Digital Innovator Luxoft

End-to-end IT services and solutions developer DXC Technology and Luxoft Holding announced a definitive agreement for DXC to acquire Luxoft, a global-scale digital innovator with differentiated offerings, deep

 Read Full article »
KPMG study: Big data needs a big re-think: consumers are more anxious, but businesses can restore trust with greater transparency

Global KPMG study of 25,000 consumers reveals that we are embracing new technology, but are concerned about the types of data held by businesses.

 Read Full article »
» The most appreciated companies from th...
» Deloitte's Tech Trends 2019 report: B...
» TELUS International Europe awarded Mos...
» Academic efforts to grow the employee ...
» Endava expands its IT team in Republic...
» Deloitte: Leadership disrupted: Pushin...
» Genpact named leader in global banking...
» Centric to double Iasi opps, leases 1,...
» Deloitte: Anxious millennials seek sta...
» CrowdStrike opens a new center of inno...
Deloitte's Tech Trends 2019 report: Beyond the digital frontier

The recently released Deloitte's Tech Trends 2019: Beyond the digital frontier, as each Tech Trends report in the series conducted by the consultancy company, lobbies for embracing the increasing, often mind-b

 Read Full article »
KPMG study: Big data needs a big re-think: consumers are more anxious, but businesses can restore trust with greater transparency

Global KPMG study of 25,000 consumers reveals that we are embracing new technology, but are concerned about the types of data held by businesses.

 Read Full article »
Manpower: Romania's labor market, more prudent in the first quarter of 2019

More than two thirds (70 per cent) of employers in Romania anticipate no changes in the size of their payrolls in the first quarter (Q1) of 2019, the largest percentage in over two years, and this suggests the

 Read Full article »
Noni Jain, Wipro Europe: It is fundamental how you coach the employees and prepare them for the next level of an evolving organization

How do you attract and retain a globally-mobile workforce? What technologies do you need in your arsenal to get the most from the tech-savvy "Generation Y"? To drive innovation and attract and retain top talent

 Read Full article »
Ascentis: The top ten HR trends for 2019

Ascentis, specializing in in integrated Human Capital Management software published the main HR trends for 2019, findings resulted from the work together with their workforce and leadership strategist Eric Swen

 Read Full article »
Latest News  
about us | newsletter | contact | members area | GDPR policy
Copyright © 2015 by Diplomat Media Events Design by Diplomat Media Events